IMSA: Thought Leadership
Welcome to the business pages of IMSA, covering our focus on data-driven transformation, commitment to the advancement of all, and progressive strategies for sustainable competition.
These are critical factors for the long success of IMSA, our OEMs, and Marketing partners and are at the center of everything we do. Now more than ever. In the following pages, you will find more information about the specific programs and initiatives we have in place to support practical progress against these business imperatives.
It’s my privilege to represent a series that delivers cost-effective racing for our OEMs and is so valued by its fans, and with teams and drivers who dedicate themselves to the pursuit of excellence and providing a paddock environment that welcomes all and fosters personal and professional growth.