The Colorado Native Will Drive the No. 37 Deluxe Porsche 911 GT3 Cup Car for the 2023 North American Season
Porsche Motorsport North America (PMNA) and Deluxe Corporation have announced the creation of the Porsche Deluxe Female Driver Development Program. The new Deluxe-supported initiative will provide a further opportunity to female race car drivers participating in the Porsche Motorsport Pyramid North America.
Sabré Cook is named as the first recipient of the new scholarship. The Grand Junction, Colorado, native secured her seat in the Porsche Deluxe Carrera Cup North America by virtue of winning an all-female driver shootout hosted by Kellymoss at the end of 2022. The two-time Carrera Cup North America championship-winning operation will field the veteran open-wheel and GT racer in the No. 37 Deluxe Porsche 911 GT3 Cup race car beginning with the one-make championship’s season-opening rounds at Sebring International Raceway, March 15-17.
In addition to its title partnership in the Porsche Deluxe Carrera Cup North America, as previously announced, Deluxe joins with PMNA to further promote the participation of female race car drivers across all levels of the Porsche Motorsport Pyramid North America. The Minnesota-based financial leader will back the Kellymoss-prepared Porsche 911 GT3 Cup car that Cook will drive in the Pro class of the 2023 series. Further, both Cook and the Kellymoss organization become official representatives of Deluxe throughout the season and in promotional events. Beyond backing by Deluxe, PMNA will assist Cook with event entry fees and one-on-one mentoring with Porsche Motorsport legend Patrick Long.
Cook, 28, joins the Porsche Deluxe Carrera Cup North America for the first time in 2023. However, she is no stranger to racing success or to the Porsche brand. In 2021, she became the first female driver in the Porsche Sprint Challenge North America by Yokohama to achieve a podium finish (Circuit of The Americas). It was a success she earned during a one-off race weekend in the series while contending in the W Series, an all-women’s formula car championship that acted as a feeder to Formula 1. Having started in small-displacement single-seat, open-wheel formula cars in 2017, Cook moved up the ranks into the F3-based W Series where she earned several top-10 finishes. She moves fulltime to Porsche one-make racing in 2023.
All rounds of the 2023 Porsche Deluxe Carrera Cup North America season will stream live on Peacock and IMSA.com/TVLive.
Volker Holzmeyer, president and CEO, Porsche Motorsport North America: “One of our primary objectives at PMNA is to nurture young talent. We recognize the importance of drawing more female talent into the paddock at all levels. The most visible opportunity to showcase our objectives is from the driver’s seat of our Porsche one-make series. As we developed our relationship, we found ourselves of the same mind with Deluxe. When we combine with their commitment and that of Kellymoss, we can now provide Sabré all the tools she needs to challenge for the Porsche Deluxe Carrera Cup North America championship in 2023.”
Sabré Cook, driver, No. 37 Deluxe Kellymoss Porsche 911 GT3 Cup: “Being the first recipient of the Kellymoss scholarship is such an incredible opportunity. To have Porsche and Deluxe as main supporters of that program, I feel really prepared to take advantage of this opportunity that lies before me in 2023.”
Victoria Thomas, co-owner/CFO, Kellymoss: “We are excited to have Deluxe and Porsche as partners to recognize the value of supporting women in motorsports. The goal is to bring more women forward as drivers, as technicians, as engineers and definitely as fans. Together, this group is going to be very powerful in producing a lot of awareness and we believe that will bring the change.”
Daniel Niccum, vice president, Business Development, Deluxe Corporation: “It is vital to the strength of our culture, economy and country that everyone has equal footing to achieve. The Porsche Deluxe Carrera Cup North America is founded on this concept. Every driver has the same equipment to prove her or his talent. That is fundamental to what we do at Deluxe, and we could not be prouder to be partnered with Porsche in this significant new Female Driver Development Program, to be represented by a stellar talent in Sabré and the championship-winning Kellymoss organization.”