By Hagerty
Today, Hagerty announced its acquisition of the Amelia Island Concours d’Elegance, the latest purchase or partnership in a string of such transactions including the Concours d’Elegance of America, the California Mille, and the Greenwich Concours d’Elegance. Bill Warner, who founded the concours in 1996, will remain as Chairman Emeritus. Full details can be found in the press release below:
TRAVERSE CITY, Mich., June 18, 2021 – Building on its purpose to save driving and its focus of preserving and expanding inspiring experiences for automotive enthusiasts, Hagerty today announced its acquisition of the Amelia Island Concours d’Elegance. The move follows Hagerty’s recent acquisitions of other premiere automotive events, including the Concours d’Elegance of America, the California Mille and the Greenwich Concours d’Elegance.
“Our objective is to knit the enthusiast community together in a way that supports and protects the future of car culture,” said McKeel Hagerty, CEO of Hagerty. “Amelia Island is synonymous with concours and motorsports heritage due to the steadfast efforts of Bill Warner and his team.
We are incredibly proud to have the opportunity to build upon and scale Bill’s vision.”
Warner, who founded the concours in 1996, will remain as Chairman Emeritus. Hagerty will work with the concours’ existing operational team to expand the annual event.
“When I founded the concours I wanted to infuse the calm, traditional concours environment with the energy of motorsports. We achieved that and raised more than $3.75 million for charity along the way,” said Warner. “In Hagerty, we have a passionate and highly-skilled team that will bring these themes to a larger audience.”
The 27th annual Amelia Island Concours d’Elegance will take place March 3-6, 2022. The 2022 field will boast more than 250 significant classic, historically relevant vehicles with a focus on the 90th anniversary of the 1932 Ford and its impact on automotive culture.
Hagerty takes part in more than 2,500 car events annually. The company also has a major presence at the nation’s largest concours in Pebble Beach, California, as well as the annual classic car auction week in Scottsdale, Arizona. Hagerty’s Festival of the Unexceptional, a light-hearted, concours-style event is an annual highlight on the automotive calendar in the United Kingdom and will take place on July 31.
Hagerty supports car enthusiasts and members through an expanding portfolio of events, experiences and integrated product offerings. Hagerty Drivers Club, which now has more than 650,000 members, is a hub of car culture offering unique experiences, entertainment, branded content, social communities and discounts focused on cars and driving. The brand’s unique DriveShare platform, an innovative peer-to-peer, enthusiast vehicle rental marketplace, and MotorsportReg.com, the world’s largest motorsports event management system, help connect fans with the cars and experiences of their dreams.
Enjoying this article? Sign up for Hagerty’s newsletters to see more like it.